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Normani’s New Album DOPAMINE Releases to Mixed Results

Normani’s New Album DOPAMINE Releases to Mixed Results

Singer Normani poses in photoshoot for new album

Normani’s debut solo album DOPAMINE has finally been released, more than five years after the disbanding of Fifth Harmony. The record features collabs with Gunna, Cardi B and James Blake. As of now, Normani hasn’t announced a tour in support of the album, and the record only has one music video for the song “Wild Side” featuring Cardi B.

While the record has received mixed to positive reviews and was voted #1 in Billboard’s Favorite New Music Poll, most of the comments on Normani’s posts imply that the record is suffering from a severe lack of promotion.

According to Pop Crave, the LP had around 2.8 million streams in its first 24 hours. The record briefly broke into Apple Music’s top ten most streamed albums list on June 16, though it dropped to the number 11 spot two days later.

Normani’s career up until this point has been mainly defined by being in the band Fifth Harmony, who launched into mainstream success after making it to the finals of X Factor Season 2. After the show, the band released two records, Reflection and 7/27, with singles including “Worth It” and “Work from Home” becoming massive hits. The band underwent a period of re-adjustment after the departure of Camilla Cabello, who left to focus on her solo career. The rest of the band, now only four members, released a final self-titled record in 2017 before disbanding.

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Cover of final Fifth Harmony album featuring Lauren Jauregui, Ally Brook, Dinah Jane, and Normani
The four remaining members of Fifth Harmony released a final self-titled record in 2017 before disbanding.

While all the members have released solo music, Normani is the only member of Fifth Harmony to release a full solo LP aside from Camilla. Since the band split, Normani has released some singles and done features, most notably on Sam Smith’s “Dancing with a Stranger” and Megan Thee Stallion’s “Diamonds”. She also opened for Ariana Grande’s Sweetener World Tour in 2019.

There’s still no word about what’s next for Normani and DOPAMINE, leaving fans to wonder how the singer plans to keep people talking about her debut release in one of pop music’s most crowded years.

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